Makeup Brand Pronunciation Guide

If you're like me, it gets hard to constantly sift through all the brands, still remember how to spit out a name, and not sound like an idiot while doing it. I'm no pronunciation wizard and lets be honest - I am doing this post as much for my own reference as I am to be helpful to you. So, without further ado, here is how to pronounce some brands that twist up the tongue. May you never feel shame at the makeup counter again!

Stila

How to pronounce it: [ stee-lah ] (not still-ah)

L'Occitane en Provence

How to pronounce it: [ lox-ee-tahn uhn pruh-vaunce ]

Guerlain

How to pronounce it: [ gerr-lahn ] (the n is mostly silent)

Chantecaille

How to pronounce it: [ shan-tuh-kigh ]

Shu Uemura

How to pronounce it: [ shoe oo-eh-moor-ah ] (also, according to the company: "if you want to be really authentic, soften the R and make more of a D sound.")

Borghese 

How to pronounce it: [ bor-gay-zeh ]

Sheiseido

How to pronounce it: [ sheh-say-doe ]

Givenchy
How to pronounce it: [ jhee-von-shee ]
 

NYX

How to pronounce it: [ nicks ] (not N.Y.X.) 

 Yves Saint Laurent
How to pronounce it: [ eve-sahn-loran ]

 Kevin Aucoin
How to pronounce it: [ kevin-oh-kwan ]

 Laura Mercier
How to pronounce it: [ laura-mer-see-ay ]
    
Illamasqua
How to pronounce it: [ ill-a-mass-kah ]

Caudalie
How to pronounce it: [ kow-dah-lee ]

Decleor
How to pronounce it: [ deh-klay-or ]

 Korres
How to pronounce it: [ core-rezz ]